DEVELOPMENT TRENDS IN THE USE OF ARTIFICIAL INTELLIGENCE TECHNOLOGIES AND DIGITAL PLATFORMS IN MODERN JOURNALISM

This article analyzes the possibilities of using artificial intelligence technologies and digital platforms in contemporary journalism. It examines the functional capabilities of modern artificial intelligence tools used for collecting, processing and analyzing journalistic information, generating and editing texts, transcribing audio and video materials, and producing multimedia and visual content. Particular attention is paid to platforms such as ChatGPT, Grammarly, Jasper AI, Copy.ai, Otter.ai, DALL·E, Midjourney, Heliograf, Wordsmith, Datawrapper, and Flourish, as well as their practical applications in journalism. The study highlights the importance of artificial intelligence technologies in optimizing journalistic work, accelerating information processing, and improving the efficiency of content production.