ART AND CULTURE BULLETIN
Articles · 2024/3

AXBOROT-KUTUBXONA FAOLIYATIDA MARKETING XIZMATLARINI TAKOMILLASHTIRISHNING DOLZARB JIHATLARI

  • M.B. Xudaybergenova Nukus branch of the Uzbek State Institute of Arts and Culture image/svg+xml
DOIhttps://doi.org/10.66900/d1pn0f33
Keywords

library, scientific library, scientists, scientific research

Abstract

INTRODUCTION: this article analyzes the pressing aspects of improving marketing services in information and library activities. Today, information and library institutions are focusing on marketing strategies to deliver their services to a broader audience and meet users’ needs more efficiently. Key areas such as analyzing user needs and effectively utilizing social media are discussed.

References

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